BhaktiHome is excited to offer Drupal CMS and SEO Training for content writers. This training is designed to help you enhance your skills, build a professional portfolio, and earn certifications.
Whether you're looking to improve your content management expertise or boost your SEO knowledge, our program provides the perfect foundation for career growth and experience.
As part of the training, you will also have the opportunity to work on a live website and publish your content. This hands-on experience will allow you to apply your skills in real-time, contributing to a dynamic platform while enhancing your portfolio.
Please refer below and drop mail to hi@bhaktihome.com for any further info.
A - SEO Training
SEO Training will cover below.
- Understanding SEO Basics:
- What is SEO, and why is it essential for content?
- Introduction to on-page, off-page, and technical SEO.
- Keyword Research:
- Tools for finding the right keywords (Google Keyword Planner).
- Understanding search intent and incorporating keywords naturally.
- Content Optimization:
- Writing engaging meta titles and descriptions.
- Using headers (H1, H2, etc.) and internal/external links effectively.
- Optimizing images (alt text, file size, and format).
- SEO Best Practices:
- Maintaining content readability while adhering to SEO guidelines.
- Avoiding keyword stuffing and duplicate content.
- Analytics and Reporting:
- Using Google Analytics and Search Console to track content performance.
- Identifying opportunities for improvement based on metrics.
B - Drupal CMS Training
SEO Training will cover below.
- Introduction to Drupal:
- Overview of Drupal as a Content Management System.
- Understanding roles and permissions for content writers.
- Content Creation and Editing:
- Adding new articles, blog posts, or pages.
- Formatting content using Drupal’s text editor.
- Media Management:
- Uploading and embedding images, videos, or other media.
- Best practices for managing media libraries.
- SEO in Drupal:
- Configuring URLs for better search engine visibility.
- How to work on URLs and SEO optimization
- Workflow and Publishing:
- Understanding content approval workflows.
- Scheduling and publishing content effectively.
- Basic Troubleshooting:
- Managing revisions and restoring previous versions.
- Identifying and resolving common content-related issues.
C - Google Search & Analytics Training
- Introduction to Google Analytics:
- Overview of Google Analytics and its role in tracking website performance.
- Setting up and configuring Google Analytics on your website.
- Understanding Metrics and Reports:
- Key metrics: sessions, users, bounce rate, page views, and more.
- How to interpret traffic sources, user demographics, and behavior data.
- Tracking Goals and Conversions:
- Setting up goals to track important actions like sign-ups or purchases.
- Monitoring conversion rates and identifying areas for improvement.
- Customizing Reports:
- How to create custom reports based on specific needs (e.g., audience, acquisition, behavior).
- Using filters to analyze specific segments of website traffic.
- Audience Analysis:
- Understanding user demographics, interests, and behavior on your site.
- How to track user journeys to improve content and engagement.
- SEO Performance Tracking:
- Analyzing organic search performance and keyword rankings.
- Using Google Analytics to measure SEO effectiveness and identify opportunities.
- Real-Time Reporting:
- How to use real-time data to monitor live traffic and user interactions on your website.
- Integrating Google Analytics with Other Tools:
- Linking Google Analytics with Google Search Console and Google Ads for enhanced insights.
- Interpreting Data for Decision-Making:
- Using the data to optimize content, marketing strategies, and user experience.
- Best Practices:
- Tips for maintaining accurate tracking and avoiding common mistakes in Google Analytics.
Terms and Conditions for Training Program
- Training Fee & Deposit:
- An initial deposit of INR 10,000 is required for enrollment and training.
- The deposit is non-refundable and will be utilized exclusively for the training purposes.
- Please write mail to hi@bhaktihome.com or for any discounts or queries.
- Minimum Commitment for Portfolio Development:
- If the candidate requires working experience to build a portfolio, a minimum commitment of 3 months of work is required to gain the experience.
- Internship Experience Letter:
- For candidates seeking an experience letter, a minimum of 2 months of work with BhaktiHome is mandatory.
- Voluntary Participation:
- The training is voluntary, and the candidate can opt to leave the program at any time, understanding the terms regarding the non-refundable fee.
- No Refund Policy:
- The Rs. 5000 INR deposit is non-refundable, regardless of whether the candidate completes the required work or not.
- Completion Criteria:
- Participants must meet the minimum work duration (2 months for experience letter, 3 months for portfolio) to be eligible for any work-related certifications or experience letters.
- Program Modifications:
- BhaktiHome reserves the right to amend or modify these terms at any time. Any changes will be communicated to the participants in a timely manner.e.
